The Hershey Company announced a significant expansion of its Hershey’s Track & Field Games, the longest-running youth fitness program of its kind in North America. During 2007, Hershey will conduct a sustained awareness-building campaign to encourage increased youth participation in the program’s local and state-level events. This multi-pronged effort will include: 1) continuation of the USA Track and Field Partnership, with support from past and present USA Track and Field athletes; 2) an expanded grassroots program with the National Recreation and Park Association; 3) an improved participant website hersheystrackandfield.com; 4) launch of a Youth Track and Field instructional program developed by Hershey in partnership with Athletics Canada and spokesperson Carl Lewis; and 5) creation of a Hershey’s Track & Field Hall of Fame, honoring past participants and leaders. Read more.
Thursday, March 1, 2007
Hershey Company Committed To Youth Fitness Through Hershey’s Track and Field Games
The Hershey Company announced a significant expansion of its Hershey’s Track & Field Games, the longest-running youth fitness program of its kind in North America. During 2007, Hershey will conduct a sustained awareness-building campaign to encourage increased youth participation in the program’s local and state-level events. This multi-pronged effort will include: 1) continuation of the USA Track and Field Partnership, with support from past and present USA Track and Field athletes; 2) an expanded grassroots program with the National Recreation and Park Association; 3) an improved participant website hersheystrackandfield.com; 4) launch of a Youth Track and Field instructional program developed by Hershey in partnership with Athletics Canada and spokesperson Carl Lewis; and 5) creation of a Hershey’s Track & Field Hall of Fame, honoring past participants and leaders. Read more.
Subscribe to:
Post Comments (Atom)
No comments:
Post a Comment